LinkedIn is one of the most powerful platforms for reaching a professional audience and generating B2B leads. dlvr.it lets you automatically share content from your RSS feeds and other sources to your LinkedIn Pages and profiles — keeping your presence active without the manual effort.
In this article
What's supported on LinkedIn
Connecting your LinkedIn account
Publishing to LinkedIn
Image, video, GIF, and document specifications
Best practices for avoiding suspension
FAQ
1. What's supported on LinkedIn
Account type | Publishing |
LinkedIn Pages | ✓ |
LinkedIn Showcase Pages | ✓ |
LinkedIn profiles | ✓ |
LinkedIn Groups | Not supported |
Note: LinkedIn Groups are not accessible to third-party tools via LinkedIn's API and cannot be connected to dlvr.it.
2. Connecting your LinkedIn account
For LinkedIn Pages: To connect a LinkedIn Page, your personal LinkedIn profile must have Super Admin access for that Page. Make sure you're logged into the LinkedIn account with Super Admin access before starting the connection in dlvr.it.
For LinkedIn profiles: Log into the LinkedIn profile you want to connect before starting the connection process — dlvr.it will connect to whichever account is currently active in your browser.
📸 [Screenshot: dlvr.it Social Pages settings showing a LinkedIn Page and a LinkedIn profile both connected and active]
Using dlvr.it won't violate LinkedIn's Terms of Service — automating posts through third-party tools is permitted for legitimate publishing activity.
Connecting multiple LinkedIn accounts: You can connect multiple LinkedIn Pages and profiles to dlvr.it. If you manage several LinkedIn Pages across different dlvr.it accounts, it's best to have one Super Admin handle the connections for each account — this helps avoid pages unexpectedly disconnecting.
Page not showing up when you try to connect? Check that your personal LinkedIn profile has Super Admin access for the Page, and that you're logged into LinkedIn as that profile before connecting.
For help reconnecting an expired LinkedIn account, see Reconnecting a social channel in dlvr.it.
3. Publishing to LinkedIn
dlvr.it automatically publishes new content to your LinkedIn Page or profile when items appear in your connected source. Here are a few things worth knowing.
Character limits
| Character limit |
Posts | 3,000 characters |
Tip: LinkedIn truncates longer posts in the feed with a "see more" link. Keep your most important content — including your link — within the first few lines for maximum visibility.
Daily posting limit
dlvr.it can publish up to 50 posts per 24 hours to a single LinkedIn account.
Post attribution on LinkedIn Pages
When dlvr.it publishes to a LinkedIn Page, the post will show "Posted by [Name]" — this will be the name of the LinkedIn Admin who connected the Page to dlvr.it. This attribution is only visible to Page admins, not to your followers.
LinkedIn Groups
LinkedIn Groups cannot be connected to dlvr.it due to API restrictions.
📸 [Screenshot: dlvr.it route settings showing a LinkedIn Page selected as a publishing destination]
4. Image, video, GIF, and document specifications
LinkedIn supports images, videos, GIFs, and PDF documents. Use the table below when preparing media for LinkedIn posts.
| Videos | Images | GIFs | Documents (PDF) |
Number per post | 1 | Up to 20 | 1 | 1 |
Max file size | 1GB | Up to 10MB | Up to 10MB | Up to 100MB |
Max pages (PDF) | — | — | — | 300 pages |
Min / max length | 3 seconds – 30 minutes | — | 3–60 seconds | — |
Optimal dimensions | 1280 × 720px | 1200 × 627px (or square) | — | — |
File types | MP4, MOV, AVI, M4V | JPG, PNG, HEIC, WebP | GIF | |
Autoplay | Yes (MP4, 75KB–200MB) | — | Yes | — |
Alt text | — | ✓ | — | — |
Custom thumbnail | Video links only | — | Not supported | — |
For media troubleshooting, see Photos, Video & Media.
5. Best practices for avoiding suspension
LinkedIn actively monitors for automated or duplicate content, particularly on personal profiles. Here's what to keep in mind:
LinkedIn profiles are personal accounts LinkedIn expects personal profiles to share authentic, individually-created content. Using profiles for broad automated publishing goes against that expectation and increases suspension risk. LinkedIn Pages are a safer choice for high-volume automated publishing.
Vary your content If you're publishing to multiple LinkedIn accountssmall variations in caption or framing help.
6. FAQ
Can dlvr.it publish to LinkedIn Groups? No — LinkedIn's API does not provide third-party access to Groups.
What if my LinkedIn Page isn't showing when I try to connect? Confirm that your personal LinkedIn profile has Super Admin access for the Page, and that you're logged into LinkedIn as that profile before connecting in dlvr.it.
What if my LinkedIn connection stops working? Access tokens can expire after a password change or LinkedIn security update. See Reconnecting a social channel in dlvr.it for steps to restore the connection.
Can I use LinkedIn as a content source in dlvr.it? No — LinkedIn is currently supported as a publishing destination only. See Supported channels in dlvr.it for the full list of supported sources.
Are LinkedIn polls supported? Not at this time. Polls need to be created directly in LinkedIn.
Still have questions about LinkedIn and dlvr.it? Reach out to our support team. We're happy to help.